Merchant Discovery
Which websites and domains are actually associated with this merchant?
Merchant Discovery begins with the identifiers a payment provider already has—such as a business name, address, phone number, email, MID descriptor or known URL—and searches for the merchant’s broader public digital footprint. It is intended to connect storefronts, alternate domains, social profiles and related commercial properties that may not appear in the original application.
Underwriting and monitoring are only as complete as the URLs being reviewed. If a merchant operates through an undisclosed site, changes brands, or routes customers to another storefront, a review limited to the submitted domain can miss the business that is really generating transactions.
- Business names and trading names
- Contact and address reuse
- Domain registration and infrastructure
- Analytics, advertising and storefront identifiers
- Links, redirects and shared site elements
- Candidate domain inventory
- Relationship type and strength
- Source evidence for each link
- Confidence and analyst status